eCommerce client sees 470% increase in conversion in 1 month

Allbirds Korea started using GermainUX in march of 2024 and increased conversion by 470% in part by using GermainUX.

Pain Points detected and analyzed in Real-time:

Some of the frictions this client was experiencing, which had a direct impact on conversion rates, include:

• Out-of-stock products

• Difficulty locating products

• Complex checkout process

• Integration failures

• Broken campaigns

• Outdated web pages

• etc

Solution

The solution consists of two main components. Firstly, an automated system powered by Germain UX continuously monitors the eCommerce site 24x7. Secondly, the Germain Team conducts in-depth analysis and refines automated analytics, proactively addressing and resolving issues whenever possible.

This resulted in significant improvements for the eCommerce client:

• Implemented personalized recommendations based on user behavior to increase engagement and conversion rates.

• Optimized the checkout process by simplifying steps, offering guest checkout options, and providing incentives to complete the purchase.

• Set up advanced tracking and analytics to measure the effectiveness of different marketing channels and campaigns.

Please request the case study to see how this client improved conversion by 470%.